Indian River County
Contacts
Patrick McCarty
Director
6055 62nd Avenue
Vero Beach, Florida 32967
Phone: 772.564.4981
Fax: 772.564.5048
District Profile
| Name of Distict | Indian River |
|---|---|
| Student Enrollment | 175,000 |
| Total food budget for 2011-2012 School Year | 8.5 million |
Number of School Sites
| High Schools | 3 |
|---|---|
| Middle Schools | 4 |
| Elementary Schools | 13 |
| Charter Schools | 1 |
| Satellite Schools | 4 |
| Summer Program Sites | 20 |
District Demogrpaphics (% of Enrollment)
| Free | 53.00% |
|---|---|
| Reduced | 8.00% |
| Paid | 39.00% |
District Nutrition Standards
| Menu Planning Option | Food Based |
|---|---|
| Primary Nutrient Standard | Alliance for Healthier Generation Guidelines |
| A la carte Nutrient Standard | Wellness Policy |
| MSG policy | We allow limited MSG. |
Average Daily Participation (ADP)
| Breakfast | 4,200 |
|---|---|
| Lunch | 10,500 |
| Snack | 80,000 |
| A la Carte | $80,000.00 |
Meal Equivalents
| Breakfast | 2 = 1 ME |
|---|---|
| Lunch | 1 Lunch = 1 ME |
| Snack | 3 = 1 ME |
| A la Carte | $2.50 = 1 ME |
Target Costs
| Breakfast | 30 cents |
|---|---|
| Lunch | 0.40 |
| Lunch Entree | 38-55 cents |
| Fruit-Vegetable Component | 12-20 cents |
| Snack | 18-25 cents |
| A la Carte (by percentage) | 0.50 |
Pricing
| Breakfast | 0.30 |
|---|---|
| Elementary Lunch | 2.25 |
| Secondary Lunch | 2.50 |
We consider new products:
| September, January, February, March, April |
|---|
Product Information preferences:
| Trade Show |
|---|
Advance notice to develop promotion:
| 1-3 months |
|---|
Marketing Material preferences:
| E-mail, Regular Mail, In Person, Trade Show |
|---|
When purchasing new products,
What is most important to us?
(1=highest 9=lowest)
| Student Acceptability | 1 |
|---|---|
| Nutritional Value | 2 |
| Quality | 2 |
| Samples and Information from Trade Show | 2 |
| Ease of Preparation | 3 |
| Price | 3 |
| Vendor demonstration in district | 3 |
| Recomendations from other districts | 4 |
| Case/Pack Size | 7 |
Preferred commodity program:
| Net Off Invoice |
|---|
Commodities we plan to process
in the 2011-2012 school year:
| Beef, Chicken, Turkey, Pork, Eggs, Cheese, Peanut Butter, Potatoes, Tomato Paste, Flour |
|---|